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Cloud Blue Raleway Window Menu
/cloudBlueRalewayWindowMenu
Design philosophy: create a soft but structured neighbourhood café system with the friendliness of frosted windows and the discipline of a printed menu sheet. Core beliefs: approachable pages still need hierarchy, aligned information, and restrained branding. Strict rules: white light navbar, 80vh daylight hero with window seating or exterior signage, cloud-blue primary CTA, plain text menu link, centered headline and paragraph underneath, baked-in social proof near the intro, two alternating image-copy bands, one cloud-blue feature section with deep navy text or white text depending on contrast, background-photo overlay section for provenance, simple menu list, and clear location block. Typography philosophy: use Raleway only for controlled headings, paired with Karla, Cabin, or IBM Plex Sans; avoid thin low-contrast weights. Palette: snow white, blue mist, zinc gray, deep navy, graphite, tiny raspberry accent. Spacing: generous but not luxury sparse. Motion: opacity and underline hovers. Imagery: steamed glass, cups, trays. Refuses gradients, review widgets, beige. Mediocre implementation: pastel café blandness. Common mistakes: weak contrast, oversized hero type, over-centering.
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Aug 21, 2026
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