Porcelain Garnet Regulars’ Ledger

/porcelainGarnetRegularsLedger
Design philosophy: refine the familiar 2018 owner-maintained café page into a world-class local landing page with porcelain whites, disciplined garnet CTAs, and document-like information. Core beliefs: trust comes from real photography, readable menus, social proof, and clear location details, not decoration. Strict rules: light navbar, 80vh full-width hero with window, counter, or shopfront photography, compact review stars near hero copy, garnet primary CTA, plain menu link, centered intro with review count, alternating image-copy sections, one garnet band with warm-white text, background-image story strip with restrained overlay, ruled HTML-table menu, and location split by fine dividers. Typography philosophy: pair Frutiger, Scala Sans, Gill Sans Nova, or Avenir Next with Lato, Source Sans 3, or dark DM Sans. Spacing: generous, consistent, builder-familiar. Motion: fades and hover darkening only. Refuses badges, chalkboards, beige, stickers. Mediocre implementation: generic red restaurant page. Common mistakes: overusing garnet, heavy overlays, misaligned prices.
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Aug 21, 2026